The Sage & Savvy Journal

Notes on the business side of practice.

Pricing, positioning, marketing, and momentum — written for wellness practitioners building a practice they’re proud of.

Building Trust·August 12, 2026·7 min read

The 11 things your practice page actually needs

Most practice websites are trying to do too much. Strip a page back to what actually earns a booking and you're left with 11 pieces. Not sections in a bigger page — the whole page.